Many salespeople can get the executive meeting. But they don’t take it. Why not? One reason is that traditional approaches to executive conversations don’t work and salespeople know it.
Rethink the executive conversation and enable your sales team to lead meaningful customer conversations that solve problems with a picture.WATCH
Whiteboard Selling Starts with a Playbook
A playbook takes the mystery out of whiteboarding for a salesperson by giving them a flexible, step-by-step roadmap for the customer conversation.
Insight Selling Playbooks
Would a customer be willing to pay for a meeting with your sales reps? It comes down to the difference between information and insight.
A Playbook Can Align Sales & Marketing
How do you bridge the divide between sales conversations and marketing strategy? A playbook approach to sales messaging and enablement can be a catalyst for change.
Your Sales Process Needs a Playbook
You have a CRM and a methodology, but does that mean you have a sales process? Insights from DSG on what a sales process playbook can do for your organization.
Driving Change: A Playbook Approach
Ready to accelerate time to results and de-risk your change initiative? You need a playbook approach to change.
Adobe’s Experience Deploying Mobile Playbooks
The Adobe team experiences the impact and value of interactive digital playbooks vs. static printed materials.
Video-Enabled Sales Training
Adobe collaborated with DSG to create practical videos that model best practices for its sales team in each stage of the sales conversation.
What is Sales Messaging?
How can sales messaging bridge the divide between high level strategy and what salespeople are actually saying in customer conversations?
Accelerating Strategy Implementation
Implementing a new growth strategy? Transforming your sales organization? Trying to accelerate progress through sales enablement?
Enabling a Mobile Sales Force
A “vPlaybook” is an interactive digital tool that utilizes conversation tools, videos, and best practices into a sales-friendly app.